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The Beira Mar promenade in Meireles, Fortaleza
Meireles
Best for a first visit

Meireles

Fortaleza’s seafront district: a rebuilt 3 km promenade, the craft market every evening and Varjota’s restaurants around the corner.

📍 Beira Mar, Meireles
About Meireles

What is Meireles like?

Meireles is the neighbourhood on Avenida Beira Mar, Fortaleza’s best-known seafront. The promenade here was completely rebuilt in 2022: 3 km of new walkway with a cycle lane, running track, sports courts, a skatepark and an amphitheatre.

It is also a sought-after place to live: in the twelve months to June 2024, Meireles was the most searched-for neighbourhood in Fortaleza to buy or rent a home. Behind the seafront it blends into Aldeota and Varjota, with shops, offices and restaurants.

✅ Good for

  • A first visit: lots is within walking distance
  • Walking, cycling and exercise by the sea
  • Souvenir shopping at the Feirinha
  • Evenings out without a car

⚠️ Less good for

  • Peace and quiet: the promenade is busy at night
  • A truly local, non-touristy feel
  • A long swimming day: Praia do Futuro is better
Tip: Head to the promenade around sunset, then walk on to the Feirinha, which opens in the late afternoon.
Experiences

Things to do in Meireles

🌊

Walk the Beira Mar

The 3 km promenade was rebuilt in 2022, with more than 600 new trees, seven toilet blocks with showers and kiosks for tourist services.

🛍️

The Feirinha da Beira-Mar

Since 2022 in a new covered market with 707 stalls, open daily from 4 pm to 10 pm. Expect cashews, clothes, bags, leather shoes, embroidery and lace, cachaça and golden-grass jewellery. Haggling is fine.

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🐟

Mercado dos Peixes

At the eastern end of the promenade, towards Mucuripe: a fish market for over 50 years, with 45 stalls for fish and seafood and 4 that will fry what you buy.

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🎬

Museu da Imagem e do Som

A free museum of image and sound at Avenida Barão de Studart 410. Last published hours (2024): Wednesday and Thursday 10 am to 6 pm, Friday to Sunday 1 pm to 8 pm.

🛹

Sport by the sea

The new promenade has a skatepark, a multi-sport court, sand courts for beach sports, an outdoor gym and play areas for children.

🚲

Cycle with Bicicletar

The city’s bike-share has stations along the Beira Mar. Ride the promenade to Praia de Iracema or Mucuripe.

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🏖️

Meireles beach

A wide city beach in front of the hotels. Our beach guide covers where to sit and what to watch for when swimming.

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👟

Shopping

Avenida Monsenhor Tabosa has shoe, clothing and accessory shops. Center Um is one of the city’s oldest shopping centres.

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Where to stay

Staying in Meireles

Most Meireles hotels are on the Beira Mar or a few streets back from it.

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🌊

On the promenade

Right by the sea, with water views and a short walk to the beach and the Feirinha.

🏙️

A few streets inland

A little further from the sea, closer to the shops of Aldeota and the restaurants of Varjota.

🏠

Apartment

Handy for longer stays: Meireles is a popular residential area with plenty of flats.

Location

Getting around from Meireles

Getting around Fortaleza →
🚲

Bicicletar

The city has 270 stations and about 2,000 standard and 100 electric bikes (2026). With a Bilhete Único card it is free: 60 minutes on weekdays and Saturdays, 90 minutes on Sundays and holidays. Without the card there are paid plans.

🚌

Bus

Major bus routes run along Avenida da Abolição, Desembargador Moreira, Barão de Studart, Virgílio Távora and Dom Luís.

🚗

Uber and 99

For longer trips, such as to Praia do Futuro or the airport, a ride-hailing app is the easiest option.

🛡️ Staying safe

👜

In the crowds

Keep your phone and bag close at the Feirinha and on busy evenings along the promenade.

🚩

Swimming

Swim near a staffed lifeguard post and check the flags.

🌙

At night

Stay on the busy parts of the promenade and take an Uber or 99 for longer distances.

Frequently asked questions

Questions about Meireles

Is Meireles a good area to stay in?

For a first visit, yes: you are on the rebuilt promenade, the Feirinha opens every evening and Praia de Iracema and Varjota are next door. For peace and quiet, look at Cocó or Dionísio Torres.

What are the Feirinha’s opening hours?

When the new market opened in 2022, it was daily from 4 pm to 10 pm, with 707 stalls.

Can you swim in Meireles?

Yes, but it is mainly a city beach for walking and sunbathing. Swim near a lifeguard post and check the flags. For a long beach day, many people go to Praia do Futuro.

How do you get around without a car?

Walk or cycle (Bicicletar) along the promenade, take the bus on the main avenues, and use Uber or 99 for longer trips.

What can you do in Meireles when it rains?

The Museu da Imagem e do Som is free, and the covered Feirinha and Center Um shopping centre are good options for a rainy afternoon.

Sources: Diário do Nordeste (2022): Nova Beira-Mar será entregue · Diário do Nordeste (2022): Permissionários da nova Feirinha recebem boxes · Melhores Destinos: Feira de Artesanato da Beira Mar · QuintoAndar: Mercado dos Peixes de Fortaleza · Portal IN (2024): Museu da Imagem e do Som · O POVO (2026): Bicicletar alcança 9 milhões de viagens · QuintoAndar: Como é morar em Meireles · O POVO (2024): Meireles é o bairro mais procurado

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